Orangina gets lots of complaints of people spilling the delicious fruit juice soda on themselves. After all, it has pulp and their pay-off says to shake it. But it also contains bubbles. You get the point.

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So our objective was to make it clear to people: you only have to shake it once. We made a fun little video series, introducing Bulby the mascot, in which we showed the people 'how not to shake the pulp'.

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We had so much fun doing these videos, mainly because we did all the stunts ourselves.